How to turn first-time borrowers into repeat customers
Turning first-time borrowers into repeat customers requires more than just approving a loan, it depends on the entire experience from application to repayment. When borrowers encounter clear terms, fast disbursement, and supportive communication, they are far more likely to return. Consistency, transparency, and thoughtful follow-up all play a role in building trust over time. For lenders, focusing on these moments can transform one-time users into long-term, loyal customers.
Why non-financial companies are offering credit products
This article looks at why non-financial companies are offering credit products, how they structure these offerings, and what it means for lenders operating in African markets.
How to get started as a lender in Kenya
Believe it or not, there are approximately 7.4 million MSMEs in Kenya struggling to access credit, desperately waiting for you to decide to set up shop as a lender in Kenya. Getting started as a lender in Kenya means stepping into a market with a $1.1 billion credit gap. If you’re worried about competition, know […]

