Lending with USSD – opportunities, challenges, and limitations
While access to mobile phones is available, smartphones are not as easy to come by. For this reason, an alternative lending channel like USSD that is easily accessible becomes necessary.
How to get your USSD code as a lender in Ghana
Getting a USSD code as a lender in Ghana is a smart move. Mobile phone usage is nearly universal, with a mobile penetration rate exceeding 113%, due to the widespread use of multiple SIM cards. This makes mobile devices a powerful tool for businesses, particularly lenders, looking to connect with potential customers. For lenders, this […]
Breaking down the 3 R’s of credit and why they still matter
The 3 R’s come in. Returns, Repayment capacity, and Risk-bearing ability shift the focus from merely assessing trustworthiness to examining the business as an investment opportunity.