Customer count or profitability: which is more important for a lender?
Growth marketing

Customer count or profitability: which is more important for a lender?

For lenders, growth often brings a key dilemma: should the focus be on increasing customer count or maximizing profitability? While attracting more borrowers can boost market presence and long-term opportunities, it can also strain resources and increase risk if not managed carefully. On the other hand, prioritizing profitability ensures sustainable operations but may limit market share and growth potential. Striking the right balance between these two objectives is crucial for building a lending business that is both competitive and financially resilient.

Effective loan collections for lenders in Rwanda
Lender information

Effective loan collections for lenders in Rwanda

As a lender, how do you make sure the money comes back without any challenge? Let's find out here

Where to get loans in Kenya without collateral
Borrower information

Where to get loans in Kenya without collateral

This article explains how Kenya’s unsecured lending system works, what qualifies you for these loans, and how to choose lenders who value your stability, because getting a loan without collateral should make life easier and not more complicated.