How to get your USSD code as a lender in Ghana
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How to get your USSD code as a lender in Ghana

Getting a USSD code as a lender in Ghana is a smart move. Mobile phone usage is nearly universal, with a mobile penetration rate exceeding 113%, due to the widespread use of multiple SIM cards.  This makes mobile devices a powerful tool for businesses, particularly lenders, looking to connect with potential customers. For lenders, this […]

Ethical ways to recover loans
Growth marketing

Ethical ways to recover loans

Recovering loans ethically is one of the toughest challenges Nigerian lenders face. Contrary to common assumptions, the biggest obstacle isn’t funding, technology, or regulation, it’s the alarming reality that many Nigerians simply don’t pay back their loans. While financial hardship plays a part, a significant number of borrowers are willfully reluctant to repay. This article explores ethical, effective strategies lenders can use to recover loans without resorting to harassment or illegal practices.

Categories of low-risk borrowers lenders should target
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Categories of low-risk borrowers lenders should target

Saying, “I don't want high-risk borrowers,” is one thing; articulating the low-risk customers you seek is another. We have done the grunt work of identifying and categorizing traditionally low-risk borrowers.