How to use psychological triggers in your debt collection messages
Growth marketing

How to use psychological triggers in your debt collection messages

This article breaks down how to apply specific psychological triggers in your debt collection messages in a way that increases voluntary repayment and preserves long-term customer relationships.

Why non-financial companies are offering credit products
Growth marketing

Why non-financial companies are offering credit products

This article looks at why non-financial companies are offering credit products, how they structure these offerings, and what it means for lenders operating in African markets.

What collateral options exist for SME loans?
Growth marketing

What collateral options exist for SME loans?

This article breaks down the collateral options that actually exist for SME loans in African markets today, focusing on what lenders accept in practice, how these options behave during default, and what trade offs come with each approach.