Expand your lending business with customer incentives
How to

Expand your lending business with customer incentives

Human psychology indicates that human beings make purchase decisions based on emotions which are subsequently justified by rational suggestions. According to Simon Sinek, it’s easier to sell a product that’s emotionally charged. This is where incentives come in. Humans as consumers generally respond to incentives as a big motivating factor for their purchase decisions. The […]

Top 5 loan apps for 50,000 CFA in Cameroon 2025
How to

Top 5 loan apps for 50,000 CFA in Cameroon 2025

In this article, we’re breaking down the top five loan apps in Cameroon that deliver without hidden fees, endless paperwork, or waiting for eternity. Come along

A cultural view of loan defaults in Zambia
Industry Information

A cultural view of loan defaults in Zambia

This report analyzes loan defaults in Zambia from 2019 to 2024 through a cultural lens, focusing on personal and consumer lending.