The 3 best Google ads alternatives for promoting loan apps
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The 3 best Google ads alternatives for promoting loan apps

In this article, we’ll list some of the best alternatives to Google Ads, explain what they offer, and show you how to use them to boost your lending business.

A cultural view of loan defaults in Kenya
Industry Information

A cultural view of loan defaults in Kenya

Executive summary  From 2019 to 2024, Kenya experienced a steady rise in personal and consumer loan defaults, driven not just by economic challenges, but deeply rooted cultural behaviors, social expectations, and shifting attitudes towards debt. While formal banks, microfinance institutions, and mobile lenders expanded access to credit, repayment struggles mirrored longstanding cultural and communal dynamics. […]

How big is the addressable market for consumer loan in Nigeria?
Lending

How big is the addressable market for consumer loan in Nigeria?

Nigeria's 200 million population offers a vast potential for consumer loans. This guide explores strategies to tap into this market.