13 female CEOs shaping the Nigerian credit ecosystem
Industry Information

13 female CEOs shaping the Nigerian credit ecosystem

What sets these female CEOs apart isn’t just that they’ve made it to the top—it’s how they’ve done it, and we're in awe!

What you need to know to start lending in Ghana
Industry Information

What you need to know to start lending in Ghana

Your timing couldn’t be better. Ghana’s economy grew by 6.9% year on year in the second quarter of 2024.

A guide to promoting your lending business using digital channels
Growth marketing

A guide to promoting your lending business using digital channels

Promoting a lending business today requires more than word-of-mouth or traditional advertising. With more borrowers searching for financial services online, digital channels such as social media, search engines, and email have become essential for reaching the right audience. When used effectively, these platforms help lenders build trust, increase visibility, and connect with potential borrowers at scale. This guide explores practical ways lenders can use digital channels to grow their reach and attract more customers.