Attracting your ideal clientele as a lender
In this article, I’ll lay out several methods by which you can distinguish yourself from your competitors and how to attract your ideal target audience which will help you build a loyal clientele, turning potential new customers and promising leads into loyal clients.
What do borrowers want from lenders?
This article details the insights drawn from the results of our survey regarding the deciding factors for borrowers when selecting a lender.
How to get your USSD code as a lender in Ghana
Getting a USSD code as a lender in Ghana is a smart move. Mobile phone usage is nearly universal, with a mobile penetration rate exceeding 113%, due to the widespread use of multiple SIM cards. This makes mobile devices a powerful tool for businesses, particularly lenders, looking to connect with potential customers. For lenders, this […]