How to design a customer centric lending product
How to

How to design a customer centric lending product

A good product is one which fits and addresses specific needs of the market. It’s almost impossible to gain market share or domination without tailoring one’s offerings to the needs of customers.

How to get your SMS sender ID as a lender in Nigeria
How to

How to get your SMS sender ID as a lender in Nigeria

Nigeria's population of over 220 million people represents a massive potential customer base for businesses, particularly in the financial sector. Mobile penetration rates have reached 87% with 172 million mobile subscribers. This is why lenders must capitalize on SMS because it guarantees broad access to customers.

How big is the addressable market for consumer loan in Nigeria?
Lending

How big is the addressable market for consumer loan in Nigeria?

Nigeria's 200 million population offers a vast potential for consumer loans, yet much of this market remains underserved. From rising digital lending adoption to evolving fintech innovations, the opportunities for lenders are enormous. This guide explores the size of the addressable market for consumer loans in Nigeria and outlines strategies to tap into this growing and lucrative sector.