A guide to promoting your lending business using digital channels
Growth marketing

A guide to promoting your lending business using digital channels

Promoting a lending business today requires more than word-of-mouth or traditional advertising. With more borrowers searching for financial services online, digital channels such as social media, search engines, and email have become essential for reaching the right audience. When used effectively, these platforms help lenders build trust, increase visibility, and connect with potential borrowers at scale. This guide explores practical ways lenders can use digital channels to grow their reach and attract more customers.

Best loan management software for Ugandan lenders: Lendsqr vs. Ssentezo
Lender information

Best loan management software for Ugandan lenders: Lendsqr vs. Ssentezo

The financial landscape in Uganda is changing rapidly, with more people seeking access to credit than ever before. The demand for credit is surging from small businesses looking for working capital to individuals needing personal loans. According to the Bank of Uganda, the number of credit-active consumers is growing steadily, driven by increased mobile penetration […]

4 alternative lending channels to reach underserved borrowers
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4 alternative lending channels to reach underserved borrowers

Most African countries need easier access to credit. While there has been substantial progress over the past decade, access to finance remains a daunting constraint in Africa. So, how do we connect with these underserved populations and bring credit closer to them?