Expand your lending business with customer incentives
How to

Expand your lending business with customer incentives

Human psychology indicates that human beings make purchase decisions based on emotions which are subsequently justified by rational suggestions. According to Simon Sinek, it’s easier to sell a product that’s emotionally charged. This is where incentives come in. Humans as consumers generally respond to incentives as a big motivating factor for their purchase decisions. The […]

Why lending platforms cost what they do 
Industry Information

Why lending platforms cost what they do 

If you’ve ever asked for a quote for a lending platform and thought, “That’s higher than I expected,” you’re not alone.

7 top loan apps for iPhone users in Nigeria
Borrower information

7 top loan apps for iPhone users in Nigeria

This piece examines seven iOS loan apps in Nigeria that stand apart in how they lend, what they demand, and the kind of borrower they serve.