How to find a profitable lending niche and target the right borrowers
How to

How to find a profitable lending niche and target the right borrowers

As a loan business owner looking to succeed, scale and stand out in the lending ecosystem, you must recognize that you can’t lend to everyone. We’ve highlighted several ways to target the right borrowers and find a profitable niche. 

Ethical ways to recover loans
Growth marketing

Ethical ways to recover loans

Recovering loans ethically is one of the toughest challenges Nigerian lenders face. Contrary to common assumptions, the biggest obstacle isn’t funding, technology, or regulation, it’s the alarming reality that many Nigerians simply don’t pay back their loans. While financial hardship plays a part, a significant number of borrowers are willfully reluctant to repay. This article explores ethical, effective strategies lenders can use to recover loans without resorting to harassment or illegal practices.

Word on the street: Loans are bad! Maybe not
Lending

Word on the street: Loans are bad! Maybe not

why do loans have such a bad rep in Nigeria? Why do people liken loans to entrapment? Let’s dive in and find out why.