How to find a profitable lending niche and target the right borrowers
How to

How to find a profitable lending niche and target the right borrowers

As a loan business owner looking to succeed, scale and stand out in the lending ecosystem, you must recognize that you can’t lend to everyone. We’ve highlighted several ways to target the right borrowers and find a profitable niche. 

Categories of low-risk borrowers lenders should target
Information

Categories of low-risk borrowers lenders should target

Saying, “I don't want high-risk borrowers,” is one thing; articulating the low-risk customers you seek is another. We have done the grunt work of identifying and categorizing traditionally low-risk borrowers.

Banking as a service explained: All you need to know
Industry Information

Banking as a service explained: All you need to know

Banking as a Service, or BaaS, is what allows businesses that aren’t banks to offer actual banking services to their customers.