Expand your lending business with customer incentives
How to

Expand your lending business with customer incentives

Customer incentives can be a powerful lever for growing a lending business when used strategically. From interest rate discounts and referral bonuses to flexible repayment rewards, the right incentives can attract new borrowers while encouraging repeat usage. But beyond acquisition, incentives also shape borrower behavior and loyalty, making it important to design them in a way that supports both growth and risk management. When aligned with your overall strategy, they can help you scale sustainably without compromising profitability.

How to spot fake identities before you disburse a loan
Growth marketing

How to spot fake identities before you disburse a loan

This article walks through the mechanics of fake identity fraud, early warning signals, and practical verification measures that lenders across Africa can deploy immediately.

Device finance in Nigeria: A case for BNPL
Growth marketing

Device finance in Nigeria: A case for BNPL

In an era where a smartphone is no longer a luxury but a fundamental tool for economic survival, Nigeria's "affordability gap" has never been wider. With inflation squeezing disposable income, the traditional model of outright cash purchases is being replaced by the rapid rise of Buy Now, Pay Later (BNPL). This shift isn't just about convenience; it’s a strategic response to currency volatility and a lack of traditional credit infrastructure. By leveraging alternative data and "pay-as-you-go" technology, BNPL providers are turning the dream of high-end tech ownership into a manageable monthly reality for millions of Nigerians, ultimately driving the nation's next wave of digital inclusion