How to Sell Your Loan Products
In our posts on getting your lending business up and running, we mentioned that the next step after creating your loan products was to invite borrowers to view and apply for them. In this post, we will be talking a bit about that process, which is really all about “selling” your loan products.
Reach more customers with the Lendsqr offline loan feature
As a digital lender, there are so many things to consider when creating your loan portfolio. How do you create the perfect products that would reach your ideal target customer? What if your target customer base may not be tech-savvy or does not have access to the internet at all? How do you cater to […]
A cultural view of loan defaults in Kenya
Executive summary From 2019 to 2024, Kenya experienced a steady rise in personal and consumer loan defaults, driven not just by economic challenges, but deeply rooted cultural behaviors, social expectations, and shifting attitudes towards debt. While formal banks, microfinance institutions, and mobile lenders expanded access to credit, repayment struggles mirrored longstanding cultural and communal dynamics. […]
