Attracting your ideal clientele as a lender
How to

Attracting your ideal clientele as a lender

In this article, I’ll lay out several methods by which you can distinguish yourself from your competitors and how to attract your ideal target audience which will help you build a loyal clientele, turning potential new customers and promising leads into loyal clients.

Top 5 loan apps for 50,000 CFA in Cameroon 2025
How to

Top 5 loan apps for 50,000 CFA in Cameroon 2025

In this article, we’re breaking down the top five loan apps in Cameroon that deliver without hidden fees, endless paperwork, or waiting for eternity. Come along

How the bad debt expense formula helps lenders track risk
Lender information

How the bad debt expense formula helps lenders track risk

What starts as a basic calculation of bad debt becomes a useful tool to guide decisions across the lending cycle.