What to consider before expanding your lending product to a new market
Growth marketing

What to consider before expanding your lending product to a new market

This article walks through the real questions lenders should be asking before taking a lending product into a new market.

How lending software for small lenders levels the playing field with big banks
Lender information

How lending software for small lenders levels the playing field with big banks

Banks used to win by size because lending rewarded scale: large banks employed armies of underwriters, maintained branches in every district, and stored customer records in costly legacy systems that slowed change and hid useful data. Small lenders could move faster in a neighbourhood or a niche, yet that speed rarely translated into wide reach […]

How to sell your loan products
Lending

How to sell your loan products

In our posts on getting your lending business up and running, we mentioned that the next step after creating your loan products was to invite borrowers to view and apply for them. In this post, we will be talking a bit about that process, which is really all about “selling” your loan products.