Common mistakes lenders make when choosing a business model
The secret weapon of any thriving lending business is a smart business model. Unfortunately, lenders make mistakes when choosing one.
How to get your USSD code as a lender in Ghana
Getting a USSD code as a lender in Ghana is a smart move. Mobile phone usage is nearly universal, with a mobile penetration rate exceeding 113%, due to the widespread use of multiple SIM cards. This makes mobile devices a powerful tool for businesses, particularly lenders, looking to connect with potential customers. For lenders, this […]
How big is the addressable market for consumer loan in Nigeria?
Nigeria's 200 million population offers a vast potential for consumer loans. This guide explores strategies to tap into this market.