How to find a profitable lending niche and target the right borrowers
As a loan business owner looking to succeed, scale and stand out in the lending ecosystem, you must recognize that you can’t lend to everyone. We’ve highlighted several ways to target the right borrowers and find a profitable niche.
What lenders should know before building or buying software
Digital lending has become one of the fastest-growing areas of financial services worldwide. The global digital lending platform market was valued at about $13 billion in 2024 and projections show it could almost triple by 2033. In Africa, the numbers may look smaller, but the pace of growth is even sharper. The market here was […]
Top 5 loan apps for MWK100,000 in Malawi 2025
We’ve reviewed the top five loan apps in Malawi that deliver customers quick, fair, and trustworthy loans.


