How to get a lending license in South Africa
License

How to get a lending license in South Africa

What started as a tiny tuck shop selling ice-cold drinks for Khaya soon evolved into something much bigger. However, it wasn’t long before customers, in between chatting about football and weekend plans, began to ask for small loans — a few rands here, a couple there, just enough to cover groceries or pay school fees. […]

Attracting your ideal clientele as a lender
How to

Attracting your ideal clientele as a lender

Attracting the right clients is essential for any lending business. Serving borrowers who match your risk profile and business goals not only improves repayment rates but also strengthens long-term growth. By clearly defining your ideal clientele and tailoring your marketing, communication, and service strategies to their needs, lenders can build trust, increase engagement, and minimize defaults. This article explores practical ways to identify, reach, and attract the borrowers who are the best fit for your lending business.

How to get started as a lender in South Africa
Growth marketing

How to get started as a lender in South Africa

Thabo noticed a troubling pattern in his community. People were stuck in a relentless cycle of debt, borrowing from mashonisas (Local name for unregistered lenders) ) at crippling interest rates. Despite their sky-high fees, the residents had little choice. Formal credit options were scarce, and when cash ran low, shady lenders seemed to be the […]