Customer count or profitability: which is more important for a lender?
Growth marketing

Customer count or profitability: which is more important for a lender?

For lenders, growth often brings a key dilemma: should the focus be on increasing customer count or maximizing profitability? While attracting more borrowers can boost market presence and long-term opportunities, it can also strain resources and increase risk if not managed carefully. On the other hand, prioritizing profitability ensures sustainable operations but may limit market share and growth potential. Striking the right balance between these two objectives is crucial for building a lending business that is both competitive and financially resilient.

Driving growth: How Government can boost economy via credit ecosystem
Company

Driving growth: How Government can boost economy via credit ecosystem

Read about how the government can drive economic growth through the credit ecosystem

5 best loan apps in Nigeria with low interest 
Borrower information

5 best loan apps in Nigeria with low interest 

In a country where borrowing has become digital by default, choosing wisely is a survival with strategy. This article is a closer look at the 5 loan apps in Nigeria that stand out for having low interest rates.