5 loan marketing ideas for digital-first lenders
Lender information

5 loan marketing ideas for digital-first lenders

If you run a digital-first lending business in Africa you already understand how competitive this space can be. Customers expect fast responses, clear information, and a sense that they can trust you with their money. Every interaction counts, but the very first interaction often happens before you even know someone is looking for you. Most […]

How Herconomy is making credit accessible to underserved women
Company

How Herconomy is making credit accessible to underserved women

In markets, offices, and small shops across Africa, women are constantly at work: running businesses, managing homes, and making daily financial decisions that keep families and communities afloat. Many of them dream of expanding what they’ve built, hiring more hands, or sending their children to better schools. But those dreams often pause at the threshold […]

Ethical ways to recover loans
Growth marketing

Ethical ways to recover loans

Recovering loans ethically is one of the toughest challenges Nigerian lenders face. Contrary to common assumptions, the biggest obstacle isn’t funding, technology, or regulation, it’s the alarming reality that many Nigerians simply don’t pay back their loans. While financial hardship plays a part, a significant number of borrowers are willfully reluctant to repay. This article explores ethical, effective strategies lenders can use to recover loans without resorting to harassment or illegal practices.