What you need to know to start lending in Ghana
Industry Information

What you need to know to start lending in Ghana

Your timing couldn’t be better. Ghana’s economy grew by 6.9% year on year in the second quarter of 2024.

Customer count or profitability: which is more important for a lender?
Growth marketing

Customer count or profitability: which is more important for a lender?

For lenders, growth often brings a key dilemma: should the focus be on increasing customer count or maximizing profitability? While attracting more borrowers can boost market presence and long-term opportunities, it can also strain resources and increase risk if not managed carefully. On the other hand, prioritizing profitability ensures sustainable operations but may limit market share and growth potential. Striking the right balance between these two objectives is crucial for building a lending business that is both competitive and financially resilient.

Consumer finance software: What it is and why lenders rely on it
Lender information

Consumer finance software: What it is and why lenders rely on it

This article explores what consumer finance software is, how it works, and why it has become a critical tool for modern lenders. As lending grows more digital and customer expectations for speed and convenience increase, financial institutions are turning to consumer finance software to streamline operations, manage risk, and deliver faster loan decisions. Here, we break down the key features of these platforms and why lenders increasingly rely on them to power efficient, scalable lending operations.