How to choose your first lending niche
Industry Information

How to choose your first lending niche

Choosing your first lending niche is one of the most important decisions when starting a lending business. Rather than trying to serve everyone, successful lenders often begin by focusing on a specific market such as salary earners, small businesses, students, traders, or asset-backed borrowers. The right niche depends on factors like customer demand, risk profile, competition, and your ability to understand and serve that segment well. Starting with a clear niche can help you build stronger products, manage risk better, and grow more strategically.

What is the Credit Guarantee Scheme (CGS)
Industry Information

What is the Credit Guarantee Scheme (CGS)

By covering part of the risk, the Credit Guarantee Scheme makes it easier for banks to offer better loan terms; larger amounts, longer timelines, and lower collateral requirements.

What is on-lending and how does it work?
FAQs

What is on-lending and how does it work?

While there are several ways to finance a lending business, on-lending remains one of the most underutilized methods, likely due to a lack of information.